Fictitious places are not geographically misdescriptive
By James Juo. A trademark application may be refused by the USPTO on the ground that the proposed mark is primarily geographically misdescriptive of the identified goods, under Section 2(e)(3) of the Trademark Act (the “Act”), 15 U.S.C. § 2(e)(3).[1] To support a Section 2(e)(3) misdescriptiveness refusal against a trademark application, the USPTO must prove […]